fashion • 10 Jul, 2017
Popbirdy Launches New Flagship Store In Saigon
There’s A New Destination On Our Fashion Map
Black and white never goes out of style. And Popbirdy’s restricted-palette wardrobe has been a fashion staple for some time in both Ho Chi Minh City and Hanoi.
The label launched in 2012 as an online store notable for its minimal Japanese-inspired aesthetic that mixed in European elegance. Now, adding to their high-street store on Chan Cam Street, Hanoi, the label have opened a new flagship space in Saigon, at 44 Dang Thi Nhu, District 1.
The new venue held its first event Friday 7th July, with an intimate invite-only opportunity to see what’s in-store, and to pick-up a few 50% discounted items. They also took the opportunity to premiere their summer ‘Cool down in the heat’ collection.
And naturally, AnyArena were there to capture the occasion.
Address: 44 Dang Thi Nhu, District 1, HCMC
Words by AA